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Competitive quality and innovation / / Pierre Maillard
| Competitive quality and innovation / / Pierre Maillard |
| Autore | Maillard Pierre |
| Pubbl/distr/stampa | London, England ; ; Hoboken, New Jersey : , : ISTE : , : Wiley, , 2015 |
| Descrizione fisica | 1 online resource (368 p.) |
| Disciplina | 658.5 |
| Soggetto topico | Technological innovations - Management |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-119-13759-4
1-119-13758-6 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Title Page; Copyright; Contents; Preface; Introduction; 1: The Innovation Concept; 1.1. The characteristics of an innovation process; 1.2. Review of basic conceptual definitions in "general systemics"; 1.2.1. The concept of a process; 1.2.2. The concept of a processor; 1.2.3. The concept of functionality; 1.2.4. The concept of a function; 1.2.5. The concept of configuration; 1.2.6. The managerial architecture of a processor; 1.3. Evaluation criteria for the success of an innovation; 1.4. Drivers of socioeconomic exchange for an innovation process
1.5. Clarifications on certain actions in an innovation process1.5.1. Managing the configuration of an innovation process; 1.5.2. Creative research; 1.5.3. Studies on the impact of a new innovation; 1.5.4. Feasibility studies in the innovation process; 1.5.5. The decision-making stages of the innovation process; 1.6. Classification of innovation processes; 1.6.1. Three types of company; 1.6.2. Types of innovations; 1.6.3. Correlations between types of innovating companies and types of innovation; 1.6.4. The specificities of type I innovations; 1.6.4.1. The triggers; 1.6.4.2. The processes 1.6.4.3. The nature of the risks1.6.4.4. The stakeholders who produce the innovation; 1.6.4.5. The impacts on consumption methods; 1.6.5. Specificities of type II innovations; 1.6.5.1. The triggers; 1.6.5.2. The processes; 1.6.5.3. The nature of the risks; 1.6.5.4. The stakeholders who produce the innovation; 1.6.5.5. Impacts on consumption methods; 1.6.6. Specificities of type II and IV innovations; 1.6.6.1. The triggers; 1.6.6.2. The processes; 1.6.6.3. The nature of the risks; 1.6.6.4. Stakeholders who produce the innovation; 1.6.6.5. Impacts on methods of consumption; 1.7. Conclusion 2: Competitive Quality of an Innovation2.1. Introduction; 2.2. The concepts which characterize competitive quality; 2.3. The use of competitive quality in an innovation process; 2.4. A model of the competitive quality process in an innovation process; 2.5. Conclusion; 3: Competitive Quality Tactics; 3.1. Introduction; 3.2. The objective of a competitive quality tactics; 3.3. Planning competitive quality tactics in the innovation process; 3.4. Methods for designing competitive quality tactics; 3.5. The performance of competitive quality tactics 3.6. Managing the design of competitive quality tactics3.7. Conclusion; 4: The Marketing Quality of an Innovation; 4.1. Introduction; 4.2. Marketing quality in an innovation process; 4.3. Planning marketing quality within the innovation process; 4.3.1. Releases of competitive quality fuel; 4.3.2. The emergence of stakeholders' competitive quality perceptions; 4.3.3. Compensatory resources and contributions to the company's image and reputation; 4.4. Defining marketing quality; 4.4.1. Marketing quality in releasing competitive quality fuel 4.4.2. Marketing quality in the emergence of competitive quality judgments |
| Record Nr. | UNINA-9910131256503321 |
Maillard Pierre
|
||
| London, England ; ; Hoboken, New Jersey : , : ISTE : , : Wiley, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Competitive quality and innovation / / Pierre Maillard
| Competitive quality and innovation / / Pierre Maillard |
| Autore | Maillard Pierre |
| Pubbl/distr/stampa | London, England ; ; Hoboken, New Jersey : , : ISTE : , : Wiley, , 2015 |
| Descrizione fisica | 1 online resource (368 p.) |
| Disciplina | 658.5 |
| Soggetto topico | Technological innovations - Management |
| ISBN |
1-119-13759-4
1-119-13758-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Title Page; Copyright; Contents; Preface; Introduction; 1: The Innovation Concept; 1.1. The characteristics of an innovation process; 1.2. Review of basic conceptual definitions in "general systemics"; 1.2.1. The concept of a process; 1.2.2. The concept of a processor; 1.2.3. The concept of functionality; 1.2.4. The concept of a function; 1.2.5. The concept of configuration; 1.2.6. The managerial architecture of a processor; 1.3. Evaluation criteria for the success of an innovation; 1.4. Drivers of socioeconomic exchange for an innovation process
1.5. Clarifications on certain actions in an innovation process1.5.1. Managing the configuration of an innovation process; 1.5.2. Creative research; 1.5.3. Studies on the impact of a new innovation; 1.5.4. Feasibility studies in the innovation process; 1.5.5. The decision-making stages of the innovation process; 1.6. Classification of innovation processes; 1.6.1. Three types of company; 1.6.2. Types of innovations; 1.6.3. Correlations between types of innovating companies and types of innovation; 1.6.4. The specificities of type I innovations; 1.6.4.1. The triggers; 1.6.4.2. The processes 1.6.4.3. The nature of the risks1.6.4.4. The stakeholders who produce the innovation; 1.6.4.5. The impacts on consumption methods; 1.6.5. Specificities of type II innovations; 1.6.5.1. The triggers; 1.6.5.2. The processes; 1.6.5.3. The nature of the risks; 1.6.5.4. The stakeholders who produce the innovation; 1.6.5.5. Impacts on consumption methods; 1.6.6. Specificities of type II and IV innovations; 1.6.6.1. The triggers; 1.6.6.2. The processes; 1.6.6.3. The nature of the risks; 1.6.6.4. Stakeholders who produce the innovation; 1.6.6.5. Impacts on methods of consumption; 1.7. Conclusion 2: Competitive Quality of an Innovation2.1. Introduction; 2.2. The concepts which characterize competitive quality; 2.3. The use of competitive quality in an innovation process; 2.4. A model of the competitive quality process in an innovation process; 2.5. Conclusion; 3: Competitive Quality Tactics; 3.1. Introduction; 3.2. The objective of a competitive quality tactics; 3.3. Planning competitive quality tactics in the innovation process; 3.4. Methods for designing competitive quality tactics; 3.5. The performance of competitive quality tactics 3.6. Managing the design of competitive quality tactics3.7. Conclusion; 4: The Marketing Quality of an Innovation; 4.1. Introduction; 4.2. Marketing quality in an innovation process; 4.3. Planning marketing quality within the innovation process; 4.3.1. Releases of competitive quality fuel; 4.3.2. The emergence of stakeholders' competitive quality perceptions; 4.3.3. Compensatory resources and contributions to the company's image and reputation; 4.4. Defining marketing quality; 4.4.1. Marketing quality in releasing competitive quality fuel 4.4.2. Marketing quality in the emergence of competitive quality judgments |
| Record Nr. | UNINA-9910830209203321 |
|
Maillard Pierre
|
||
| London, England ; ; Hoboken, New Jersey : , : ISTE : , : Wiley, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Competitive quality strategies [[electronic resource] /] / Pierre Maillard
| Competitive quality strategies [[electronic resource] /] / Pierre Maillard |
| Autore | Maillard Pierre |
| Pubbl/distr/stampa | Hoboken, N.J., : ISTE Ltd/John Wiley and Sons Inc, 2013 |
| Descrizione fisica | 1 online resource (173 p.) |
| Disciplina | 341.7543 |
| Collana | Focus series in automation & control |
| Soggetto topico |
Business planning
Strategic planning |
| ISBN |
1-118-64445-X
1-299-14639-2 1-118-64429-8 1-118-64465-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Title Page; Contents; PREFACE; INTRODUCTION; CHAPTER 1. GENERAL PRINCIPLES OF COMPETITIVE QUALITY; 1.1. What meaning should we attach to the term "quality"?; 1.2. The role of quality in a company's competitiveness; 1.3. Conclusion; 1.4. Summary of the basic ideas and concepts developed in this chapter; CHAPTER 2. THE DEFINITION OF A COMPETITIVE QUALITY TACTIC; 2.1. Introduction; 2.2. A company's socio-economic exchange motor; 2.3. The concept of a competitive quality tactic; 2.4. The major stages when devising a competitive quality tactic
2.4.1. Collection of input data for the process of creation of a CQT2.4.2. Modeling of the arrangement of the intended stakeholders; 2.4.3. Identification of the stakeholders' perceptions of competitive quality; 2.4.4. Possible gains resulting from the creation of new perceptions of competitive quality; 2.4.5. Identification of the characteristics of the stakeholders' "quality comburant"; 2.4.6. Evolution of offerings to trigger perceptions of competitive quality; 2.4.7. The means to be mobilized and the constraints to be taken into account to produce quality carburants 2.4.8. The CQTs needing to be elaborated in interrelations with certain suppliers in order to obtain resources that the company2.5. The major stages in the drawing up of a competitive quality tactic in a domain of strategic activities; 2.5.1. Collection of the input data for the process of elaboration of the CQT; 2.5.2. The other stages of the process; 2.6. An atypical example of a competitive quality tactic; 2.7. Another example; 2.8. Conclusion; 2.9. Summary of the basic ideas and concepts developed in this chapter; CHAPTER 3. DEPLOYMENT OF A COMPETITIVE QUALITY TACTIC; 3.1. Introduction 3.2. The technical functions of a competitive total quality process3.3. The input data for deployment of a DSA's CQT; 3.4. The distribution of roles; 3.5. The impact of a competitive quality tactic on quality marketing; 3.6. The impact of a competitive quality tactic on the competitive quality carburant; 3.7. The impact of a competitive quality tactic on the qualification of the system of production of quality carburant; 3.8. The impact of a competitive quality tactic on the monitoring of perceived quality 3.9. The impact of a competitive quality tactic on the assurance of the company's gains3.10. The impact of a competitive quality tactic on improving the efficiency of a competitive total quality process; 3.11. Conclusion; 3.12. Summary of the basic ideas and concepts developed in this chapter; CHAPTER 4. THE CONDITIONS FOR SUCCESS OF A COMPETITIVE QUALITY TACTIC; 4.1. Introduction; 4.2. Raising the level of the system of production of a competitive quality tactic; 4.3. Enhancing the value of the project to bring the system for production of competitive quality tactic up to scratch 4.4. The main markers of a quality culture |
| Record Nr. | UNINA-9910141510403321 |
|
Maillard Pierre
|
||
| Hoboken, N.J., : ISTE Ltd/John Wiley and Sons Inc, 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Competitive quality strategies [[electronic resource] /] / Pierre Maillard
| Competitive quality strategies [[electronic resource] /] / Pierre Maillard |
| Autore | Maillard Pierre |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Hoboken, N.J., : ISTE Ltd/John Wiley and Sons Inc, 2013 |
| Descrizione fisica | 1 online resource (173 p.) |
| Disciplina | 341.7543 |
| Collana | Focus series in automation & control |
| Soggetto topico |
Business planning
Strategic planning |
| ISBN |
1-118-64445-X
1-299-14639-2 1-118-64429-8 1-118-64465-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Title Page; Contents; PREFACE; INTRODUCTION; CHAPTER 1. GENERAL PRINCIPLES OF COMPETITIVE QUALITY; 1.1. What meaning should we attach to the term "quality"?; 1.2. The role of quality in a company's competitiveness; 1.3. Conclusion; 1.4. Summary of the basic ideas and concepts developed in this chapter; CHAPTER 2. THE DEFINITION OF A COMPETITIVE QUALITY TACTIC; 2.1. Introduction; 2.2. A company's socio-economic exchange motor; 2.3. The concept of a competitive quality tactic; 2.4. The major stages when devising a competitive quality tactic
2.4.1. Collection of input data for the process of creation of a CQT2.4.2. Modeling of the arrangement of the intended stakeholders; 2.4.3. Identification of the stakeholders' perceptions of competitive quality; 2.4.4. Possible gains resulting from the creation of new perceptions of competitive quality; 2.4.5. Identification of the characteristics of the stakeholders' "quality comburant"; 2.4.6. Evolution of offerings to trigger perceptions of competitive quality; 2.4.7. The means to be mobilized and the constraints to be taken into account to produce quality carburants 2.4.8. The CQTs needing to be elaborated in interrelations with certain suppliers in order to obtain resources that the company2.5. The major stages in the drawing up of a competitive quality tactic in a domain of strategic activities; 2.5.1. Collection of the input data for the process of elaboration of the CQT; 2.5.2. The other stages of the process; 2.6. An atypical example of a competitive quality tactic; 2.7. Another example; 2.8. Conclusion; 2.9. Summary of the basic ideas and concepts developed in this chapter; CHAPTER 3. DEPLOYMENT OF A COMPETITIVE QUALITY TACTIC; 3.1. Introduction 3.2. The technical functions of a competitive total quality process3.3. The input data for deployment of a DSA's CQT; 3.4. The distribution of roles; 3.5. The impact of a competitive quality tactic on quality marketing; 3.6. The impact of a competitive quality tactic on the competitive quality carburant; 3.7. The impact of a competitive quality tactic on the qualification of the system of production of quality carburant; 3.8. The impact of a competitive quality tactic on the monitoring of perceived quality 3.9. The impact of a competitive quality tactic on the assurance of the company's gains3.10. The impact of a competitive quality tactic on improving the efficiency of a competitive total quality process; 3.11. Conclusion; 3.12. Summary of the basic ideas and concepts developed in this chapter; CHAPTER 4. THE CONDITIONS FOR SUCCESS OF A COMPETITIVE QUALITY TACTIC; 4.1. Introduction; 4.2. Raising the level of the system of production of a competitive quality tactic; 4.3. Enhancing the value of the project to bring the system for production of competitive quality tactic up to scratch 4.4. The main markers of a quality culture |
| Record Nr. | UNINA-9910812093403321 |
|
Maillard Pierre
|
||
| Hoboken, N.J., : ISTE Ltd/John Wiley and Sons Inc, 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||